Message Templates are a great tool to help save you time and create consistency with your guests' experience. In this article, we'll discuss Message Templates, but for a little more context, you may want to review the following articles about related topics:
Learn more about setting up automatic messaging in our Message Rules Article
Learn more about creating Surveys to get more information from your guests in our Survey Templates Article
Message Templates are pre-written messages you can send to your guests either automatically using Message Rules or manually through the Messaging platform. First, navigate to Settings > Message Templates. You can view our default templates by clicking on one of the options in the list to open it. Modify the template by adding or deleting content from the Message textbox.
To create a new Message Template, navigate back to the list you see on the Message Templates page, and click the New button in the top right. 
In the Name field, give your template a name that will help you and your team easily identify it from a list. Your guests will not see this name - it's for staff eyes only.
In the Message field, add the content of the message, and be sure to click the Save button. Consider what types of things you consistently need to communicate to your guests, like details about check-in & check-out, parking, thank yous & requests for feedback, and anything else specific to your property. You can also use Personalized Variables to pull information from a reservation associated with the message you're sending, like the guests' names, arrival times, or the room they booked.
A full list of personalized variables at your disposal can be found under the Cancel and Save buttons on the Edit Message Template page, but you can also learn more in our Personalized Variables Support Article. Note that there are some variables that are not supported for text messaging, like ${business.terms_and_conditions} and ${business.cancellation_policy}. Some other variables, like the ${reservation.itemized_bill}, are not recommended for use in text messaging due to the formatting.